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2,500 sqm CAMEL Flagship Store: Custom Outdoor Racking Solution | GXM Shelf Factory
Discover how Guangzhou GXM Shelf Factory successfully delivered a premium 2,500 sqm turnkey racking and display solution for the CAMEL outdoor sports flagship store at Kingold Century. From deep drawing reviews to pre-shipment assembly and on-site setup, we maximize brand retail value.
Jun 16,2026
GXM Shelf Factory Delivers 2,500 sqm Custom Racking for CAMEL Outdoor Sports Flagship Store
Project Overview
● Project Location: Kingold Century, Taihe Town, Guangzhou, China (Premium Commercial Plaza)
● Project Type: CAMEL Brand Outdoor Sports & Apparel Flagship Store
● Total Area: Approx. 2,500 Square Meters
● Core Deliverables: Custom retail fixtures for outdoor apparel, technical footwear, specialized sports backpacks, and large-scale camping equipment displays.
Guangzhou GXM Shelf Factory has once again partnered with the renowned CAMEL brand to deliver a comprehensive, turnkey store fixture package for their massive 2,500 sqm flagship location at Taihe Kingold Century. Leveraging our deep, multi-year history of cooperation and mature commercial manufacturing capabilities, our team successfully managed the entire custom fabrication and spatial layout rollout on a strict timeline.
Our 4-Stage Elite Manufacturing & Execution Process
1. Precise Drawing Review & Technical Alignment from Day One
Thanks to our long-standing partnership, our technical team is fully integrated with CAMEL's strict brand guidelines, premium quality benchmarks, and custom store display requirements. During the initial project phases, our engineers meticulously reviewed the client's comprehensive floor plans and specialized merchandising blueprints. We verified every single style specification, custom layout dimension, material specification, and component count to ensure flawless production data.
2. Streamlined Multi-Batch Manufacturing & Real-Time Quality Control
Our manufacturing standards are engineered to perfectly mirror CAMEL’s own quality appraisal metrics:
● Rigorous Material Inspections: From structural raw steel selection and sheet metal thickness to high-precision welding, powder coating uniformity, and structural load capacities, every stage was closely audited.
● Phased Production Schedules: We strategically optimized our factory floor scheduling, splitting capacity into logical batches and zones to ensure components for different store sections were delivered in sync.
● Transparent Project Tracking: We provided daily progress updates and workshop milestone updates to CAMEL's management team. Our 24/7 online channel allowed for immediate, agile modifications to styles or details without delaying the final delivery date.
3. Pre-Shipment Assembly Testing & Complete Inventory Verification
Before leaving our industrial facility, we implemented a rigorous pre-packaging audit:
● Component Kit Checking: Every single hardware pack, custom screw, connector, and decorative trim piece was sorted, counted, and organized into clearly labeled kits.
● Trial Pre-Assembly Mock-Ups: Our technicians built prototype setups of the key custom fixtures to verify connection fluidity and hole alignment. This extra gate effectively eliminated any hidden structural conflicts, ensuring an incredibly smooth, hassle-free installation on-site.
4. Dedicated On-Site Installation Management & Supervision
Once the custom fixtures arrived at the Kingold Century flagship store, GXM deployed specialized supervisors to lead the setup:
● Precision Assembly Guidance: Our supervisors guided the professional, certified installation crews on structural drawings, exact zoning layouts, and product-specific assembly details.
● Proactive Client Alignment: Our on-site management team kept a direct line of communication open with CAMEL's project manager to confirm structural layouts and instantly handle on-site fine-tuning. This eliminated huge coordination burdens for the client and guaranteed the physical space was completed well ahead of the grand opening deadline.
Project Results & Current Status
The 2,500 sqm CAMEL flagship store is now officially completed, having passed rigorous site inspections by the brand's executives, and is fully operational:
● Sophisticated Brand Identity: The clean, striking geometric layout creates an open, premium aesthetic that elevates CAMEL's brand image in the retail space.
● Optimized Customer Foot-Traffic: Seamless zoning cleanly separates technical apparel, sports shoes, and large outdoor camping gear, delivering a highly comfortable, seamless shopping environment that drives conversion rates.
● Exceptional Structural Load Integrity: The custom shelves are fully stocked and carrying maximum capacities with complete stability, proving the exceptional engineering quality behind GXM fixtures.
INSTALLATION COMPLETED AND PRODUCTS ON DISPLAY
Client Testimonial
"Working with GXM Shelf Factory on our new 2,500 sqm flagship store was a completely stress-free experience. Their deep familiarity with our brand guidelines and retail standards means we never waste time on repetitive communication or trial-and-error adjustments. Their technical professionalism, factory quality checks, and structured installation tracking are simply outstanding. They are our go-to partner for strategic retail expansions."
Partner with Guangzhou GXM Shelf Factory
Backed by more than ten years of specialization within Guangzhou’s premier commercial fixture and racking manufacturing hub, GXM provides elite spatial layouts, robust manufacturing power, and efficient turnkey execution. We deliver real value to growing retail chains worldwide—saving time, reducing operational strain, and maximizing retail space potential.
Looking for a full-category retail display and brand-level commercial fixture solution? Contact Guangzhou GXM Shelf Factory today at +86 13902490286 for an exclusive consultation and custom layout design!
Why Choose Guangzhou GXM Shelf Factory?
● 👉 Elite Spatial Planning
We don't just sell shelves; we provide full-scale commercial interior solutions, including 3D space layouts, traffic mapping, and specialized visual merchandising.
● 👉 Guaranteed Quality & Timely Delivery
We maintain strict control over production processes and export standards. Our projects are delivered on schedule, ensuring your business operations face minimal downtime.
● 👉 One-Stop Turnkey Service
From Measurement and Design to Production, Sales, and Installation guidance, we provide a seamless end-to-end service. We handle the complexity so you can focus on your business.
● 👉 High ROI (Return on Investment)
Our storage solutions represent a one-time investment that leads to long-term cost reduction. Improve your efficiency and avoid the high costs of renting additional warehouse space.
● 👉 Certified Safety & Compliance
Safety is our top priority. All GZ Gangxinmei products are ISO9001 and CE certified. Our designs adhere to international safety standards, ensuring your facility is compliant and secure.
No.151GangshenRoad,ShuanggangVillage,JianggaoTown,BaiyunDistrict,GuangzhouCity,GuangdongProvince
